People search online for INFORMATION.
People use Search Engines to search for information.
People think of keywords
They are looking for SOLUTIONS --
they are not looking for YOU.
Give them what they want by
TURNING YOUR KNOWLEDGE into CONTENT
that can be IMMEDIATELY APPLIED to
solve other people's problems.
Your topical, relevant CONTENT---
text or web copy, pictures, images, video or audio---
ranks high in the Search Engines ranking
---in the first or second page--
attracting free, targeted TRAFFIC (visitors)...
...when you have Good SEO.
These visitors are interested and open-to-your message.
Develop trust and confidence with your visitors
("PREsell") by OVERdelivering APPLICABLE,
VALUABLE information that will motivate
your soon-to-be customers.
Then... and only then... can you.....
"MONETIZE" your site for your warm, willing-to-buy visitors
by offering them way a to spend some money with you.
But you need offer them something they can really use.
Something that will enlighten them or edify their life.
Monetizing is the easy part -- Successful monetizing is the result of traffic.,
Traffic that has been baited the way fishermen
catch fish by casting a tasty earthcrawler.
However, monetization doesn't matter until
a "river of visitors" delivers hundreds (at least) of
hits to your site (every day)... and your content PREsells them.
You can sell Products (TV's, Vacuums, Cosmetics,
Fragrances, Screen Doors, etc.), e-books
(printed information you've written based on what
you've learned in your industry, favorite recipes,
jokes, advice, etc.), your personal, professional Services...
or all three.
You can also become an infopreneur---
one who provides valued information and resources-----
while earning substantial income through referrals by Google Ads,
affiliate programs, finder's fees and other techniques,
without selling at all!
You'll also want to DIVERSIFY YOUR MARKET.
Create MULITIPLE STREAMS of income in order
to maximize your ability to accrue money, growth and stability.